I am delighted to welcome you to The ENCYCLOPEDIA OF TOURISM MANAGEMENT AND MARKETING.
It is my pleasure to share with you that I have contributed to this innovative encyclopedia with two entries: Halal Tourism (together with María Moral, from the University of Cádiz) and Michelin-starred restaurants (co-authored with Tomás López-Guzmán, from the University of Córdoba).
On the one side, with regard to Halal tourism, it is important to note that, at world level, is one of the tourism segments with the highest growth potential, which justifies the interest to know more about it and how to attract this kind of tourists.
On the other side, Michelin-starred restaurants are icons of gastronomic tourism. As centres for culinary creation and innovation, this entry is focused on the understanding of their value creation and their key internal features as businesses.
We hope that both entries can be useful. Thank you for your interest.
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